Focus on the right products

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Especially when combined with a proper email marketing strategy, this move can give you amazing results! Remember that the goal is not only to sell more, but also to improve the perception of your brand! Focus on User Experience (UX) Your website may appear at the top of Google searches and get tons of clicks, but if you don't provide a great user experience, you won't be able to convert your visitors. You need to make sure your e-commerce is fast, easy to navigate, and intuitive. So focus on using clear and well-divided categories, insert a clearly visible search bar within the site and intuitive drop-down menus to help customers quickly find the offers and products they are interested in.


Also, remember that more and more users are using cambodia telegram data mobile devices, so having a slow site can lead to the loss of many customers. So try to optimize the performance of your online store not only for PC users, but also for those browsing from smartphones or tablets. Take advantage of upselling and cross-selling By choosing the right products to promote during Black Friday, it will be much easier for you to carry out upselling and cross-selling strategies. Remember that since it is a one-day event, you can exploit the sense of urgency and increase the performance of your e-commerce.


Not only can you increase your average cart value, but you can also better meet your customers' needs . For example, if you have an online tech store and a customer is shopping for a new smartphone, you could suggest a protective case, charger, or headphones at a special price. Use exit pop-ups Pop-ups should always be implemented in your e-commerce, but during Black Friday they are absolutely essential. When a user is about to abandon your site, the pop-up is the ace in the hole with which to offer extra discounts, promo codes or related products.