Create a path that will allow people who need it to read it

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Average conversion rate (CVR) by industry and campaign One way to determine if your site's conversion rate is high or low is to compare it to the average . Here, we will introduce the average conversion rates by industry and by measure. Conversion rates vary depending on the content of the service, the target, the market situation, etc., so they are not absolute figures. Please use them as a reference only. Average conversion rate (CVR) by industry According to a survey by Ruler Analytics, a UK company that provides SEO analysis tools, the average conversion rate in January 2023 was 2.


9% across industries . However, there are spain telegram phone number list differences of 2% or more depending on the industry, so 2.9% is not necessarily the standard. When judging the quality of your own site's conversion rate, it is a good idea to refer to the average value in the same industry. The average values ​​by industry according to the company's survey are as follows: Industry Name Conversion rate BtoB (e-commerce) 1.8% BtoB (services) 2.7% BtoB (Technology) 2.


3% Finance 3.1% BtoC 2.1% Industrial 4.0% Source: Updated 2023: Average Conversion Rate by Industry and Marketing Source - Ruler Analytics The company analyzed that "industries that sell expensive products and services generally have lower than average conversion rates." For example, expensive in-house systems do not convert easily because it takes time to compare and consider products when introducing them. Therefore, if you are running a website with the purpose of promoting high-priced products or services, it is essential to provide information that can resolve users' questions so that they will choose your company's products or services .