Points to note when using white papers

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The positive feedback you can gather here, as well as negative feedback, will be important qualitative data for qualitative analysis. By closely analyzing what went well in areas that led to positive feedback and aiming for further improvement, and by closely examining the causes of areas that led to negative feedback and making corrections, you should be able to satisfy more users. Expert Interview When planning new products, you can also pay an expert who is knowledgeable about a particular industry or product to interview.


By carefully listening to each expert, you can learn uae telegram phone number list specific information . You can connect with experts by using Visasq or similar. It is important not to assume that an interview with one expert is the correct answer, but to make a hypothesis based on multiple pieces of information. Group Interview Group interviews are basically the same analysis method as user interviews, but because they are conducted with a large number of people, interviewees often have the opportunity to develop their own opinions among themselves, increasing the chances of hearing deeper impressions.


Opinions that would not have been verbalized by an individual, and new issues based on the opinions of group members, may emerge, and such in-depth opinions can be very important in making decisions about improving the site. Open-ended survey Collecting open-ended responses instead of multiple choice responses is another method of qualitative analysis. A multiple choice response survey of "satisfied - dissatisfied" will only tell you whether there are many satisfied or dissatisfied people. However, if you add an open-ended response survey, the reasons for "why people are satisfied" or "why people are dissatisfied" will become clear, allowing you to find more specific issues.