SEO techniques to boost your business
Posted: Thu Jan 30, 2025 4:24 am
SEO management is increasingly gaining importance in the digital marketing strategies of any organization, considering that approximately 90% of the 105 million internet users in Brazil are routinely searching for products, services and information, and placing a company's website on the first pages of Google searches ends up being essential for those who want to obtain good results. According to Google, approximately 81% of consumers search for the product and the store on the internet before going to a physical store. Therefore, your company's online presence is of great importance, not only as an e-commerce, but also as a brand and its loyalty.
Typically, in an SEO management project , results begin to appear in 4 to 6 months, when planning is well done and executed. There are short-term strategies and techniques that are present in serious errors that are linked to unoptimized websites or that were created without thinking about SEO. Check out some of these techniques:
Sitemap, in simpler terms, is a list of all the pages (URLs) on the site. It functions as a kind of map that will help and guide the search engine, or the user, to navigate and find pages on the site.
When a website has many pages, many of them may not be vietnam whatsapp data included in the Sitemap, which reduces the time it takes for them to be indexed by Google. Many websites with more than 3,000 pages may notice that many URLs are missing when checking their Sitemap. We must keep in mind the importance of theand that the portal/website team would need some time to create an automated system to create the However, it is often necessary to create it manually so that no URLs are missing.
format, a notepad, that works as a filter for search engine robots (such as Google) and allows website/portal/e-commerce owners to control access permissions to certain pages or folders on their website. controls which information on a website should or should not be indexed by search engines.
Disallow is a command that instructs search engines which directories or pages should not be included in the index.
The titles of a website's pages are the main element of On-Page strategies, and poorly written titles end up harming the website's results in search engines. We must be aware that a good title for your website's pages needs to be unique and explanatory for its users.
– Use the company name before the title.
Ex: YOUR COMPANY – Page title.
– Do not exceed 60-70 characters.
It is the maximum amount of characters that Google displays in your serp.
– Use your keywords in the title.
Preferably at the beginning of the page title.
– Use attention-grabbing phrases.
Lists, provocations, articles, etc.
Many websites experience serious problems when they transition to a new platform, layout, or CMS and end up forgetting to make the necessary redirects so that the user is sent from the old address to the new one. This problem happens very frequently among website/online store owners and is more common than some might imagine, and the solution is not always quick and easy (although there is a WordPress plugin that makes life easier for those who use the platform).
It is important to keep in mind that SEO is and will continue to be a medium- to long-term strategy, as we are more connected to the project philosophy, technical recommendations and content improvements. All of these involve people and reflections to solve problems. There are no miracles in SEO management, only good professionals.
Typically, in an SEO management project , results begin to appear in 4 to 6 months, when planning is well done and executed. There are short-term strategies and techniques that are present in serious errors that are linked to unoptimized websites or that were created without thinking about SEO. Check out some of these techniques:
Sitemap, in simpler terms, is a list of all the pages (URLs) on the site. It functions as a kind of map that will help and guide the search engine, or the user, to navigate and find pages on the site.
When a website has many pages, many of them may not be vietnam whatsapp data included in the Sitemap, which reduces the time it takes for them to be indexed by Google. Many websites with more than 3,000 pages may notice that many URLs are missing when checking their Sitemap. We must keep in mind the importance of theand that the portal/website team would need some time to create an automated system to create the However, it is often necessary to create it manually so that no URLs are missing.
format, a notepad, that works as a filter for search engine robots (such as Google) and allows website/portal/e-commerce owners to control access permissions to certain pages or folders on their website. controls which information on a website should or should not be indexed by search engines.
Disallow is a command that instructs search engines which directories or pages should not be included in the index.
The titles of a website's pages are the main element of On-Page strategies, and poorly written titles end up harming the website's results in search engines. We must be aware that a good title for your website's pages needs to be unique and explanatory for its users.
– Use the company name before the title.
Ex: YOUR COMPANY – Page title.
– Do not exceed 60-70 characters.
It is the maximum amount of characters that Google displays in your serp.
– Use your keywords in the title.
Preferably at the beginning of the page title.
– Use attention-grabbing phrases.
Lists, provocations, articles, etc.
Many websites experience serious problems when they transition to a new platform, layout, or CMS and end up forgetting to make the necessary redirects so that the user is sent from the old address to the new one. This problem happens very frequently among website/online store owners and is more common than some might imagine, and the solution is not always quick and easy (although there is a WordPress plugin that makes life easier for those who use the platform).
It is important to keep in mind that SEO is and will continue to be a medium- to long-term strategy, as we are more connected to the project philosophy, technical recommendations and content improvements. All of these involve people and reflections to solve problems. There are no miracles in SEO management, only good professionals.