Apple
This company became popular due to indonesian numbers its innovative products. We are talking about Macintosh, iPod, iPad and the well-known iPhone.
The brand has managed to stand out from its competitors with a multi-layered approach. Apple products have a signature, stylish and minimalist design. This is what distinguishes these products from competitors. The devices offered have a unique design. In addition, the products of this company are famous for their convenience for consumers.
The elegance of Apple products is highly valued by customers. People easily pay big money for gadgets.
Apple's signature color
Apple's unique operating system is another advantage of the company. With its help, the brand was able to differentiate its products. At the same time, the operating system improved user interaction. It eliminated the errors made by competitors.
The cost of most Apple devices is higher than the market average. However, the price is fully consistent with the quality of the products. The company manages to maintain a high profit margin.
"Tiffany & Co"
This jewelry company, which many learned about from Audrey Hepburn's film Breakfast at Tiffany's, became popular due to the production of unique handcrafted items. Tiffany & Co was founded back in 1837. Over the years, the company has formed a strong trademark, which made it possible to focus on a specific target niche. We are talking about wealthy clients who focus on high quality products and an excellent brand reputation.
Tiffany & Co also tries to differentiate their products with exclusive handmade designs, which is what sets the brand apart from its competitors.
Tiffany & Co
Blue packaging boxes have become the logo of the company's trademark. Such attention to detail allows the brand to position itself as special and unique in the market.
Like Apple, Tiffany & Co sought to price their products to match their quality and uniqueness. In doing so, the company made their products even more expensive. This allowed them to focus on a specific audience that is wealthy and affluent.