B2B business podcasts are one of the most listened
Posted: Mon Dec 23, 2024 3:51 am
Although they are not currently the most used channels, they have gradually gained ground and can be a great ally in your B2B marketing strategy . B2B business podcasts are one of the most listened to categories, and since they have a format focused on audio similar to that of radio, they allow users to access them on the way to work or while exercising.
Here, as with all the options mentioned laos country code and mobile number throughout this text, you must take into account what the competition is doing, what topics your target audience would be interested in hearing about, and whether they respond to one or more of your B2B objectives .
We share with you some points to consider when creating your podcast:
Define your content: create the categories, sections and chapters with their respective titles and descriptions in advance. Consider the possibility of having guests, experts in the B2B industry of your business, this will give a plus to your content and generate value for the listener. Don't forget to stay active and establish a certain frequency in your publications.
The moment of creation: When you start recording, it is important to have the right equipment to produce quality audio. Get a microphone, headphones, and a quiet place.
Editing and hosting: Next, work on editing everything that was recorded, paying special attention to valuable content and discarding what you consider unnecessary. It is important not to bore the listener and to get them to keep listening. Don't forget to create an intro and an outro that will start and end your program.
Publishing: From the beginning you must choose which platform your podcast will be uploaded on (Spotify, Apple Podcast, Spreaker, Google Podcast, Soundcloud). Once it's up, don't forget to promote it on your social networks, adding clear CTAs to generate traffic.
Here, as with all the options mentioned laos country code and mobile number throughout this text, you must take into account what the competition is doing, what topics your target audience would be interested in hearing about, and whether they respond to one or more of your B2B objectives .
We share with you some points to consider when creating your podcast:
Define your content: create the categories, sections and chapters with their respective titles and descriptions in advance. Consider the possibility of having guests, experts in the B2B industry of your business, this will give a plus to your content and generate value for the listener. Don't forget to stay active and establish a certain frequency in your publications.
The moment of creation: When you start recording, it is important to have the right equipment to produce quality audio. Get a microphone, headphones, and a quiet place.
Editing and hosting: Next, work on editing everything that was recorded, paying special attention to valuable content and discarding what you consider unnecessary. It is important not to bore the listener and to get them to keep listening. Don't forget to create an intro and an outro that will start and end your program.
Publishing: From the beginning you must choose which platform your podcast will be uploaded on (Spotify, Apple Podcast, Spreaker, Google Podcast, Soundcloud). Once it's up, don't forget to promote it on your social networks, adding clear CTAs to generate traffic.