Let’s see how Apteco Orbit™ turns data into stories
Posted: Mon Dec 23, 2024 2:22 pm
But now there’s a way to rise above departmental barriers and unify data into the compelling customer stories it tells – in a way that makes sense to every team: sales, marketing, operations, production, and financial.
Apteco Orbit is not just a smarter way to present data already in your business, but a way to let people explore, filter, and assess it for the reasons that matter to them.
Orbit lets you share and review the stories costa rica phone numbers in your data as a team, even if your team members aren’t users of the Apteco Marketing Suite™. Get our eGuide to discover how it could help your business.
Cubes allow analysts to create multi-dimensional breakdowns of their selected data and then show useful metrics on each of the resulting cells within the cube. These metrics could be average values, counts of records, numeric expressions or many others on those fields.
Apteco FastStats® provides users with many common calculations that can be performed on the values within the resulting cube. Regularly used marketing calculations of ratios, differences, rankings, year-to-date type calculations and comparisons are provided in a simple point and click UI.
However, if the particular calculation that an analyst is looking to undertake is not expressible in this form then this cannot be displayed in the cube. The existing ‘Calculated Measures’ functionality is limited to those pre-defined scenarios (*1).
In this post we introduce powerful new expression functionality allowing analysts to create flexible ‘Derived Expressions’ to widen the possibilities for these inter-cube calculations.
Apteco Orbit is not just a smarter way to present data already in your business, but a way to let people explore, filter, and assess it for the reasons that matter to them.
Orbit lets you share and review the stories costa rica phone numbers in your data as a team, even if your team members aren’t users of the Apteco Marketing Suite™. Get our eGuide to discover how it could help your business.
Cubes allow analysts to create multi-dimensional breakdowns of their selected data and then show useful metrics on each of the resulting cells within the cube. These metrics could be average values, counts of records, numeric expressions or many others on those fields.
Apteco FastStats® provides users with many common calculations that can be performed on the values within the resulting cube. Regularly used marketing calculations of ratios, differences, rankings, year-to-date type calculations and comparisons are provided in a simple point and click UI.
However, if the particular calculation that an analyst is looking to undertake is not expressible in this form then this cannot be displayed in the cube. The existing ‘Calculated Measures’ functionality is limited to those pre-defined scenarios (*1).
In this post we introduce powerful new expression functionality allowing analysts to create flexible ‘Derived Expressions’ to widen the possibilities for these inter-cube calculations.