Why are product reviews important?

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These statistics show this quite clearly. They show how much product reviews can influence consumer purchasing decisions: In this Nielsen report , 68% of consumers said they trust online reviews from other consumers. 55% of online shoppers in this survey reported that customer reviews influence their purchasing decisions. This study showed that products with reviews had a 12.5% ​​higher conversion rate compared to those without. Additionally, products with more than 20 reviews had an approximately 84% higher conversion rate than products without reviews. Regularly updating a website's content with product reviews is a very effective way to improve rankings in different search engines. Mostly because search engine spiders like fresh content. Additionally, searching for online product reviews plays an important role in the purchasing process for many customers. For example, another study found that when purchasing technology products, 64% of consumers read online reviews .


[bannerHero] Benefits of appraisals Product reviews hotmail email list have a number of benefits including: They build brand trust. They support the research. They influence purchasing decisions . Conversions increase. They improve visibility in search results. Key elements to improve product reviews with email marketing Director's ratings So how do you encourage customers to share their opinions on your products? Here are some key elements to help you improve reviews with email marketing in your next campaign: 1.- Correct time Not only do you want to make sure that your customers have received your product, but it's also essential to make sure that they have the opportunity to use it. That means that the time will vary depending on the type of product being valued. So, make sure to test and optimize your shipping time to find the sweet spot for your specific products and target audience .