PIM Product Information Management

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PIM is a platform primarily used in the manufacturing and distribution industries that centrally manages product and promotion information held by various departments, and connects with various channels such as websites and digital catalogs to deliver appropriate information.


It is often used by manufacturing and distribution companies that handle large amounts of product information and have global operations. It is an extremely effective why vnpay database is important for marketing platform for companies that have issues such as "not being able to keep up with new product releases," "there is a discrepancy between the content in the product catalog and on the website," and "the burden of maintaining product information is high."

There are many different channels for websites, including corporate sites, e-commerce sites, mobile sites, and web catalogs, each with its own unique system. As a result, product information management is fragmented, making it difficult to provide consistent information. With a PIM, you can integrate and manage this information, providing consistent information across all channels, which increases the overall value of your website and increases its credibility among users.