What will your brand's storytelling be in 2021?

[shukla7789]

The most heard phrase in 2020 was “this year is not easy at all”.
It seems like we are living a movie script.

But like the whole story.

This one is also ending.

It seems like each of us has lived nurse database of those Hollywood movies.

In which the good guy gets screwed the entire movie.

But in the end, he manages to save himself.

And of course, saving the world you live in.

Creative writing is essential.

For a good Storytelling strategy.

Storytelling is nothing new

Human beings have always been great storytellers.

Since the period when cavemen drew their sagas on the walls.

That's where the desire to tell stories began.

And even thousands of years later.

This desire is intrinsic in our DNA.

We all love stories.

Tell and listen.

Were you lucky enough to live with your grandparents?

Do you remember at least one day listening to them attentively?

Your stories or with characters?

I remember my late grandfather.

Severino who left us in 2014.

I remember him telling how he was a Palmeirense from childhood and became a São Paulino adult.

This was after watching a game between São Paulo and Ypiranga.

In which São Paulo lost the game 2-1.

But he returned to his home in São Paulino.

And by an incredible coincidence.

He lived his entire life in the Ipiranga neighborhood, in São Paulo.

A quick story, but you wanted to know the ending, right?

This is how our brain works.

When we start a story.

We want to go all the way.

See Netflix series,

It's hard for someone to give up in the middle.

Normally you go all the way.