Develop a marketing strategy

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When it comes to marketing, everyone has their preferences. While some businesses invest thousands of dollars in promoting their business, other brands prefer organic traffic over traditional marketing methods. Nonetheless, basic methods like SEO marketing , social media ads, and email marketing are foolproof methods for businesses of all stages.

7. Expand and promote your business
Once your coffee business is up and running, the work is just beginning. This is the period when you start scaling, re-adjusting, reducing or increasing production, etc. to keep your business consistent. You should also consider major changes, such as changing your domain name or redesigning your logo, during this period, as it will be more complex to deal with these matters later on.

Learn more about creating a brand for your eCommerce store:

How to Create a Brand for a Small Business: Strategies, Examples, and Ideas

And that's it! Needless to say, a business doesn't happen overnight, so a thorough business plan is necessary to learn how to create your own coffee brand and keep it going for many years to come.

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Top 4 Shopify Coffee Brands So You Can Emulate Their Success
A little inspiration never hurt anyone, right? The Shopify-powered stores below are living proof that your future coffee brand can make it big, too. Let’s see what they’re doing right.

Coffee with death wishes
Screenshot from Death Wish Coffee website.

Death Wish Coffee has earned its reputation as one of the most recognizable independent coffee brands by ensuring top-notch quality in every bag.

If you haven't already guessed from the name, Death Wish Coffee prides itself on having the strongest coffee in the world. The company, which entered the industry in 2012, focused on producing products with high caffeine content and intense flavor profiles. As a result, it has built up an impressive customer base that is fueled by this intense line of coffee products.

As for branding, Death Wish Coffee has a bold skull logo restaurants email list and a dark-hued website. You can find whole bean, ground, pod, cold brew, and more in their simple storefront. There are endless details to choose from from this successful coffee brand.

Chamberlain Coffee
Screenshot of Chamberlain Coffee website.

Discover your new favorite drink with Chamberlain Coffee, an ethically sourced coffee brand.

Emma Chamberlain captivated the entire Internet with her quirky, relatable personality, and once she channeled it by opening a coffee brand, we all fell head over heels for her.

Chamberlain Coffee is more than just a coffee retailer. It prides itself on sourcing only the highest quality beans and prioritizing the Earth above all else. Users can freely explore different types of beans, powders, cold brew coffee, and an elegant collection of matcha and tea. The colorful packaging makes the products pop, and the flavor profile of each is unmatched. With a website powered by Shopify, Emma is truly a virtuoso entrepreneur in creating a digital storefront that oozes personality and charm. If owning an ethical coffee brand is at the top of your to-do list, then make sure to check out Chamberlain Coffee’s website to see how it’s making waves as a newcomer on the scene.