Focus on the right positions
New products, those that sell best or mobile phone number database australia those that are on sale, can be highlighted with color, a star, or any other means.
Only important information
Give the consumer the information they really need: color, size, weight, length, width. But don't overload them with a lot of small details that don't really matter. The main characteristics of the product should definitely be there, but nothing more.
Rules for creating a store price list
Add a photo
A price list with pictures, even small ones, always looks more interesting. If the product is large and there is no way to show it in full, place photos of some significant elements.
Provide justification for the established price.
For example, next to the discount price, indicate last year's price. Or write three prices in a row: retail, wholesale and for large wholesale. In this case, the difference in prices should be at least 10%.
Learn to “beautifully” formulate a price: for example, set it not at 500 rubles, but at 555. The latter option clearly looks more attractive. In general, marketers claim that it is better to avoid round numbers, because they indicate a careless attitude towards prices (this is how it seems to the buyer). And, of course, move away from hackneyed numbers like 5999 (instead of 6000). This has not been attractive for a long time, but only irritates. Let it be 5900.
Invite to view the site
The site can contain a more complete description of goods and services than the store's price list. Include links to certain product categories in the price list, simply encourage people to visit the site to see more information there.
Of course, for each product on the site you need to create a landing page, as well as post information that encourages purchases.
Use fonts wisely
As for size, the font should be easy to read. Sans-serif fonts are best for online publications, while serif fonts are best for printed materials.
Keep colors in moderation
Many have probably seen these super-bright price lists, often with red or poisonous yellow design. Here it is very important not to overdo it. The price list does not necessarily have to look flashy for the products in it to be noticeable. It is better to use colors that are close to your corporate style or echo the meaning of the products.
Remember that texts can also look too fancy. This applies to the use of underlining, capitalization and bold fonts.
Types of price lists
Add footnotes
Write about special payment or delivery conditions in them, so that you don’t have to listen to complaints from customers later that the price list states one thing, but in reality it turns out to be something completely different. If you regularly make changes to the price list, then write the dates of the last revisions or the validity period of the price list.
Please provide all your contacts.
Place your own logo and all contact information in the header of the price list of the store or company: address (don't forget the postcode), phone numbers, email address, website name, etc. Add your slogan or briefly describe the essence of your activity. If the price list is large, it is also advisable to indicate contacts at the end.