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” Let’s be the change. This article is also in the new issue of Rock Content Magazine, released this August. In this issue we bring incredible content about diversity, inclusion and accessibility, an extremely important topic for brands and society today. You can download the magazine here, it’s completely free! Good reading! Google Ads’ New Better Ads Standards: What Is It And How To Be Prepared Google will implement a new policy that enforces standards for its advertisers' landing pages. If the requirements are not met, your ads will be rejected.


Guilherme Rezende Guilherme Rezende Sep 14, 22 | 4 min read ✓ Human crafted content email list france Updated: September 14, 2022 Google Ads’ New Better Ads Standards Need content for your business? Find top writers on WriterAccess! Try for free Recently, advertisers on the Google Ads ad platform received a new update to their destination requirements policy. The idea is to get advertisers to meet the so-called “better ads standards” described in the Coalition for Better Ads. Google has given marketers a deadline of October 2022 to make changes, if necessary, and comply with these new requirements.



Beginning of September: “In October 2022, the Destination requirements policy will be updated to include a new policy requiring ad experiences on destinations to conform to the Coalition for Better Ads’ Better Ads Standards. Destinations containing ad experiences that do not conform to the Better Ads Standards will be informed via the Ad Experience Report, and any ads that lead to such destinations will be disapproved.” In this post, I will tell you a little about what has changed and my perceptions of what is to come.