They know shipping is one of the top rea telegram database sons for shopping cart abandonment. And, they know how much their typical average order is from past orders. And they know how much you just added to your cart.
They combine all this information to create a message bar dynamically placed just below the navigation menu to push customers to increase their order.
Website Personalization: Barilliance helps hundreds of eCommerce stores create relevant, personal customer experiences. Request a demo here.
Personalized Product Recommendations
This personalized product recommendation was on their product page.
ThirdLove customizes the products they offer based on the currently viewed product, matching the item with complementary products.
The offer is especially effective because of how ThirdLove executes the entire widget.
Copy - "Complete your look" gives their prospects the idea to shop for a complete pair instead of a single item.
Matching Colors - The items they suggest are all in the same color as the currently viewed product.
Offer - Lastly, they maximize the effectiveness by creating a discount when you purchase three items with their "3 for $27".
8. Adidas and real time product recommendation updates
In high demand - Giving customers a sense of value and security. This call out is heightened by the fact that it was "booked 3 times in the last 24 hours"
3 People Looking Now- This additional call out gives further assurance that this is a good choice
In High Demand - only 5 rooms left- Finally, Bookings.com highlights scarcity and limited supply
We did a full tear down of Bookings.com, and identified 8 major personalization tactics they use. You can check out the article here.
12. Creating trust with social messages (ft. Fit Tribe)[/list]