Operate owned media with SEO in mind

[robiulhasan]

Operating owned media with the aim of SEO measures is very effective in getting your company recognized by potential customers in the information gathering phase.

Although it takes time to rank high in search engines, once it does, it will bring you high-quality access for free. As a result, it will lead to an increase in conversions such as inquiries and applications. A

corporate website that lists basic information about the company and an owned phone leads media that continues to transmit know-how, industry knowledge, and other information that potential customers want to know should be prepared separately.

Specifically, you must choose whether to operate on a domain separate from the corporate website, on a subdomain, or on a subdirectory according to your strategy.

Each operation method has its advantages and disadvantages, so when operating owned media, it is important to understand the features of each operation method.



2. Web advertising also implemented


If SEO measures are successful, they can bring you high-quality traffic, but they also have the disadvantage that it takes time for your site to rank highly, and they require know-how and a continuous content creation system.